Vet Holidays 2022: The Ultimate List for Marketing Campaigns
Conducting marketing campaigns is a must these days for modern veterinary practices, but it can sometimes be difficult to come up with ideas. This is where vet holidays come in. Leveraging veterinary holidays to create engaging content for marketing campaigns is a sure-fire way to keep your audience captivated.
You can post on social media celebrating these holidays, hold contests, and of course, ask for photos as a way to interact with pet owners via social media. Aside from that, you can communicate special discounts, offers, or competitions via email and host them on your website.
To help you get started, we’ve compiled a list of some of the most popular vet holidays that you can take advantage of in 2022 (or any year for that matter) with a simple marketing campaign idea for each month.
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January Vet Holidays
Monthly:
National Train Your Dog Month
Adopt a Rescued Bird Month
Unchain a Dog Month
Walk Your Dog Month
💡 Encourage your followers to get out with their pooches by sharing maps of routes for daily walks or host a “walk with the docs” event where the public is invited to bring their dog and walk with veterinarians from your clinic.
Daily:
1st: New Year’s Day
2nd: National Pet Travel Safety Day
2nd: Happy Mew Years for Cats Day
5th: National Bird Day
14th: Dress Up Your Pet Day
20th: Penguin Awareness Day
21st: Squirrel Appreciation Day
21st: National Hug Day
22nd: National Answer Your Cat’s Question Day
24th: Change a Pet’s Life Day
24th: National Compliment Day
29th: Seeing-Eye Guide Dog Anniversary
February Vet Holidays
Monthly:
National Cat Health Month
Dog Training Education Month
Responsible Pet Owners Month
Spay & Neuter Awareness Month
Adopt a Rescued Rabbit Month
Pet Dental Health Month
💡 February offers a significant opportunity to raise awareness around dental problems in pets, including treatments, and preventative care for pets’ knashers. You can also run a promotion on dental this month.
Weekly:
7th – 14th: Have a Heart for Chained Dogs Week
21st – 28th: National Justice for Animals Week
Daily:
14th: Pet Theft Awareness Day
17th: Random Acts of Kindness Day
20th: Love Your Pet Day
22nd: National Walk Your Dog Day
23rd: Dog Biscuit Appreciation Day
23rd: Spay Day USA
25th: World Spay Day
March Vet Holidays
Monthly:
Poison Prevention Awareness Month
Adopt a Rescued Guinea Pig Month
Weekly:
7th – 13th: Professional Pet Sitters Week
21st – 27th: Poison Prevention Week
💡 Post a different household poison every week of this month. Especially things that pet owners might not know are poisonous. You can also talk about correct storage to prevent accidental poisonings.
Daily:
1st: Pig Day
3rd: World Wild Life Day
3rd: If Pets Had Thumbs Day
8th: International Women’s Day
14th: National Save a Spider Day
17th: St. Patrick’s Day
23rd: National Puppy Day
23rd: Cuddly Kitten Day
28th: Respect Your Cat Day
April Vet Holidays
Monthly:
Prevention of Cruelty to Animals Month
National Heartworm Awareness Month
Prevent Lyme Disease in Dogs Month
Pet First Aid Awareness Month
💡 April is not short of veterinary holidays. For this month, get your vets to write quick tips and guidelines for pet owners to provide first aid to their pets. Consider including ways to stop bleeding, initially treat bug bites or stings, toxic substance ingestion, etc. You could even post a list of items to put in a pet first aid kit. You can even name the campaign “Vet Advice.”
Weekly:
1st – 7th: International Pooper Scooper Week
10th – 17th: National Wildlife Week
11th – 17th: Dog Bite Prevention Week
11th – 17th: National Animal Control Officer Appreciation Week
17th – 23rd: National Pet ID Week
18th – 24th: Animal Cruelty/Human Violence Awareness Week
Daily:
2nd: National Ferret Day & Good Friday
5th: Easter Monday
6th: National Siamese Cat Day
7th: World Health Day
8th: National Zoo Lover’s Day
10th: National Hug Your Dog Day
10th: National Farm Animals Day
11th: National Pet Day and Celebrate Shelter Pets Day
11th: Dog Therapy Appreciation Day
18th: Pet Owners Independence Day
19th: National Cat Lady Day
23rd: National Lost Dog Awareness Day
24th: World Veterinary Day
25th: National Pet Parent’s Day
25th: World Penguin Day
28th: International Guide Dogs Day
30th: Adopt a Shelter Pet Day
30th: Therapy Animal Day
May Vet Holidays
Monthly:
Chip Your Pet Month
Pet Cancer Awareness Month
National Pet Month
Lyme Disease Prevention Month
National Service Dog Eye Examination Month
Weekly:
2nd – 8th: Be Kind to Animals Week
2nd – 8th: National Pet Week
💡 You can ask clients to submit their pet stories a few weeks ahead of time and then share them on your marketing channels during this week to help reinforce the positive aspects of pet ownership and spotlight some of your clients and patients. If you have enough stories, consider sharing them throughout the whole month.
3rd – 9th: Puppy Mill Action Week
Daily:
1st: National Purebred Dog Day
3rd: National Specially-abled Pets Day
4th: Bird Day
8th: Animal Disaster Preparedness Day
20th: National Rescue Dog Day
23rd: World Turtle Day
June Vet Holidays
Monthly:
Adopt a Shelter Cat Month
National Pet Preparedness Month
National Microchipping Month
Social Pet-working Month
Weekly:
6th – 12th: Pet Appreciation Week
21st – 25th: Take Your Pet to Work Week
Daily:
4th: National Hug Your Cat Day
10th: World Pet Memorial Day
💡 Encourage your followers to share pictures or stories of their favorite gone-but-not-forgotten pets. With their consent you can share them on your marketing channels to pay your tributes.
18th: Ugliest Dog Day
21st: Take Your Cat to Work Day
21st: National Dog Party Day
24th: Cat World Domination Day
25th: Take Your Dog to Work Day
July Vet Holidays
Monthly:
National Doghouse Repairs Month
Pet Hydration Awareness Month
Lost Pet Prevention Month
💡 We’re halfway through our list of vet holidays, but we still have more to come! For the month of July, try launching an email campaign with a list of ways to identify pets, including collars, microchips, photo ID websites, etc.
Weekly:
18th – 24th: National Zookeeper Week
27th – Aug 3rd: Feed a Rescue Pet Week
Daily:
10th: National Kitten Day
11th: All-American Pet Photo Day
13th: Cow Appreciation Day
15th: National Pet Fire Safety Day
15th: I Love Horses Day
16th: World Snake Day
21st: No Pet Store Puppies Day
26th: Dog Photography Day
31st: Mutt’s Day
August Vet Holidays
Monthly:
Itchy Pet Awareness Month
Immunization Awareness Month
💡 You can print out a guidance sheet for pet owners with a list factors to consider when vaccinating their pets and offer it at your reception area.
Weekly:
1st – 7th: International Assistance Dog Week
Daily:
1st: Universal Birthday for Shelter Dogs
8th: International Cat Day
10th: National Spoil Your Dog Day
10th: National Lazy Day
17th: National Black Cat Appreciation Day
22nd: National Take Your Cat to the Vet Day
26th: International Dog Day
30th: National Holistic Pet Day
September Vet Holidays
Monthly:
National Disaster Preparedness Month
Pet Sitter Education Month
Happy Healthy Cat Month
Service Dog Month
Pet Insurance Month
Animal Pain Awareness Month
💡 Provide audience with an animal pain scale so they can best evaluate when their furry friend is uncomfortable. You may also choose to have veterinarians write brief descriptions of how to tell if animals are in pain.
Weekly:
13th – 19th: Adopt a Less Adoptable Pet Week
19th – 25th: National Dog Week
19th – 25th: Deaf Dog Awareness Week
Daily:
1st: Ginger Cat Appreciation Day
4th: National Wildlife Day
8th: Dog Walker Appreciation Day
12th: National Pet Memorial Day
18th: Puppy Mill Awareness Day
18th: Responsible Dog Ownership Day
25th: International Rabbit Day
28th: World Rabies Day
October Vet Holidays
Monthly:
Adopt a Pet Month
Animal Safety and Protection Month
Pet Wellness Month
Weekly:
1st – 7th: National Walk Your Dog Week
3rd – 9th: Animal Health Week
17th – 23rd: Veterinary Technician Week
Daily:
4th: World Animal Day
13th: National Pet Obesity Awareness Day
💡 Use a Hills Treat Translator share to show pet parents how even small amounts of human food can add up to one plump pet.
17th: National Fetch Day
29th: National Cat Day
November Vet Holidays
Monthly:
Adopt a Senior Pet Month
Pet Diabetes Month
National Pet Cancer Awareness Month
National Senior Pet Month
Weekly:
7th – 13th: Animal Shelter Appreciation Week
💡 You can launch an animal rescue fundraising project and request your pet owner clients to contribute. Here’s a blog that will give you 17 Effective Animal Shelter Fundraising Ideas.
Daily:
1st: International Pet Groomer Appreciation Day
1st: National Cook for Your Pets Day
7th: National Canine Lymphoma Awareness Day
December Vet Holidays
Monthly:
National Cat Lovers’ Month
💡 A quick and easy campaign idea would be to compile a short video or collage with pictures of your cat patients with their loving pet owners, thanking them for doing a good job of taking care of their cats.
Daily:
2nd: Mutt Day
10th: International Animal Rights Day
15th: National Cat Herder’s Day
24th: Christmas Eve
25th: Christmas Day
27th: Visit The Zoo Day
31st: New Year’s Eve
About the author
Vetstoria
Vetstoria’s real-time online booking drastically reduces phone calls and keeps you in control. So you can focus on what matters most – providing quality pet care. Made for vets, by vets.